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Module 5
15 min

Financial Model - Phase 3: Analysis & Metrics

Add summary metrics, break-even analysis, and insights

Financial Model - Phase 3: Analysis & Metrics

Great progress! You now have 12 months of projections. Let's add analysis.

Analysis Overview


Phase Progress

āœ… Phase 1: Setup & Inputs āœ… Phase 2: Calculations Engine šŸ”µ Phase 3: Analysis & Metrics (You are here)

  • Phase 4: Dashboard & Polish

Step 7: Add Summary Metrics

Let's calculate important business metrics at the top.

Instructions:

  1. Add summary section in the Calculations sheet:

    • Cell A18: Type "KEY METRICS"
    • Make it Bold + Yellow background
  2. Calculate total revenue for the year:

    • Cell A19: Type "Total Year Revenue:"
    • Cell B19: Type =SUM(B6:M6)
    • Result: around $25,937
  3. Calculate total expenses:

    • Cell A20: Type "Total Year Expenses:"
    • Cell B20: Type =SUM(B14:M14)
  4. Calculate net profit:

    • Cell A21: Type "Net Profit/Loss:"
    • Cell B21: Type =B19-B20
  5. Calculate profit margin:

    • Cell A22: Type "Profit Margin:"
    • Cell B22: Type =B21/B19
    • Format as percentage (Ctrl + Shift + %)

Key Metrics

āœ“ Checkpoint: Your summary should show:

  • Total Revenue: ~$25,937
  • Total Expenses: ~$17,850
  • Net Profit: ~$8,087
  • Profit Margin: ~31%

Step 8: Find the Break-Even Month

When do we start making money? Let's find out.

Instructions:

  1. Add Break-Even section:

    • Cell A24: "BREAK-EVEN ANALYSIS"
    • Cell A25: "Cumulative Profit by Month:"
  2. Calculate cumulative profit (running total):

    • Cell B25: =B16 (Month 1 profit: -$250)
    • Cell C25: =B25+C16 (Previous cumulative + current month)
    • Copy C25 right to M25

This creates a running total. When it goes positive, you've broken even!

Break-Even Analysis

  1. Highlight the break-even point:
    • Select B25:M25
    • Conditional Formatting → Color Scales → Green-Yellow-Red
    • Green = profitable, Red = still in the red

āœ“ Checkpoint: Cumulative profit should:

  • Start negative (Month 1: -$250)
  • Turn positive around Month 4-5
  • End at ~$8,087 (same as annual net profit)